At a networking meeting, you’re lucky to come away with five or six business cards and two or three potential follow-ups, but what if you’re attending
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How To Get Clients Without Being Pushy
Sometimes we wonder how to get clients without being pushy . To do this we need to generate attention but, at the same time, we
Read MoreMarketing Problems Are Communication Problems
At first it might seem like a stretch to say that marketing problems are communication problems. As I was writing some notes for my Marketing
Read MoreHow To Apply Byron Katie’s Work To Marketing
At a recent Marketing Conference, I gave a presentation titled “Beyond Byron Katie” that generated unexpected results. Byron Katie’s Work is a way of identifying
Read MoreWhat Is Your Big Idea?
It all starts with an idea … One day you wake up and realize you have a skill or an ideal market or a process
Read MoreThe Costs And Benefits Of Avoiding Marketing
Every time we avoid doing something, there is a cost associated with it, but there is also a benefit. Understanding the costs and benefits of
Read MoreClosing Techniques: How to Help The Client Decide
All sales are made through a process through which we go through different phases, which aim to achieve two things: the essential trust of the future
Read More5 Marketing Tips For Introverts
How to develop the marketing of your business in a way that is natural and safe for you even if you are an introvert. Anyone
Read MoreWhen Your Attitude Hurts Your Brand
When you are an entrepreneur you are the owner of your business. One of the great responsibilities of being a business owner is that you always represent
Read MoreHow To Find New Clients By Sponsoring Events
Sponsorships are an excellent way to meet our potential clients in a friendly, positive, and fruitful environment for both of us. These are times when
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